Onboarding
Before you dive in, Aurrra needs to learn a little about you. The onboarding flow takes about a minute and powers every AI feature in the app.
What you'll set up
Brand Voice
Describe how you talk to your audience. Think about your tone (casual, professional, energetic), your style (storytelling, educational, comedic), and who you're speaking to. The more detail you provide, the better Aurrra can match your voice when generating scripts.
For example: "I create fast-paced, hype-style commentary videos for Gen Z gamers. My tone is sarcastic but encouraging, and I use a lot of pop culture references."
Niche
Select the content niche or category that best describes your channel. This helps Aurrra surface relevant research, suggest trending topics, and tailor script templates to your space.
You can pick from categories like Tech, Gaming, Lifestyle, Finance, Health & Fitness, Education, and more. If your niche spans multiple categories, choose the one that best represents your primary content.
Why this matters
Your brand voice and niche aren't just profile settings — they're woven into every AI interaction. When you generate a script, Aurrra uses your voice profile to write in your style. When you research content, your niche helps filter results to what's actually relevant.
You can always update these later
Head to Settings > Profile at any time to refine your brand voice or switch your niche. Changes take effect immediately on all future AI generations.