The Vault
A curated library of proven content patterns — hooks, titles, captions, structures, styles, and frameworks — extracted from top-performing videos by Aurrra's AI.
What's inside the Vault?
Every time you analyze a video in Aurrra, the AI doesn't just summarize it — it extracts the underlying patterns that made it work. Those patterns are saved to your Vault, organized into six categories you can browse, filter, and save at any time.
Hooks
Opening lines and attention-grabbers that stop the scroll in the first 3 seconds.
Titles
Headline formulas and title patterns that drive clicks and curiosity.
Captions
Caption styles and CTA patterns that boost engagement and shares.
Structures
Video outlines and narrative arcs — the skeleton behind high-retention content.
Styles
Tonal and visual approaches — from storytelling to listicles, cinematic to raw.
Frameworks
Repeatable content formulas you can adapt to any topic or niche.
How items get added
Vault items aren't manually curated — they're generated automatically every time you run a video analysis. Aurrra's AI watches the video, identifies what's working, and files each pattern into the right category. The more videos you analyze, the richer and more personalized your Vault becomes.
Your Vault grows with your research
Analyzing more videos doesn't just give you reports — it builds a deeper library of patterns tailored to your niche. Think of the Vault as your personal swipe file that gets smarter over time.
Browsing and filtering
Use the category tabs at the top of the Vault to switch between Hooks, Titles, Captions, Structures, Styles, and Frameworks. Within each category you can:
- Search by keyword to find patterns related to a specific topic or style.
- Filter by source to see patterns from a particular video or channel you've analyzed.
- Save favorites to bookmark the patterns you want to reference again when writing scripts.
Saving favorites
Click the heart icon on any Vault item to save it to your favorites. Favorited items appear in a dedicated "Saved" tab so you can quickly pull up your go-to patterns without scrolling through everything.
Unlimited access
Browsing, searching, and saving Vault items is completely free and unlimited on every plan. Use it as much as you want — no credits required.